Positioning amidst numerous educational content providers.
Ensuring the relevance and quality of courses in an evolving educational landscape.
Challenges in targeting both RTOs and TAFEs effectively online.
Academic Advancements in SEO
Curated content focusing on the unique benefits and relevance of courses.
Developed a targeted keyword strategy to capture RTO and TAFE queries.
Enhanced site structure to facilitate easy course exploration and enrolment.
Results (After 6 months)
Positions Gained in Rankings
Increase in Organic Traffic