Solar Digital Shadows

  • Growing competition from new solar providers.
  • Challenges in educating the public on solar benefits.
  • Ranking issues for high-competition solar terms.

Illuminating the Web

  • Rolled out an educational content strategy including blog posts.
  • Local SEO push to emphasise Australian roots and trustworthiness.
  • On-page optimisation focusing on solar product benefits.

Results (After 6 months)