Solar Digital Shadows
Growing competition from new solar providers.
Challenges in educating the public on solar benefits.
Ranking issues for high-competition solar terms.
Illuminating the Web
Rolled out an educational content strategy including blog posts.
Local SEO push to emphasise Australian roots and trustworthiness.
On-page optimisation focusing on solar product benefits.
Results (After 6 months)
Positions Gained in Rankings
Increase in Organic Traffic
Solar Installation Bookings