Category: Search Marketing


Making Your Company Understand and Prioritise SEO Marketing

SEO exists to boost brand awareness and customer acquisition. Today, SEO is a wide-scope discipline and a collaboration of marketers, writers, coders, and developers. This incorporation of skills and knowledge is what enables SEO to help increase revenue and be effective for a wide range of audiences. Depending on the

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Making Money Online: Top 10 Profitable Online Businesses

It’s 2020 and the world has no shortage of creative business ideas for those in the e-Commerce sector. With over 1.92 billion online shoppers, and for sure the numbers have gone up ever since the pandemic, online stores have a lot of potential buyers. This makes e-Commerce a worthwhile investment

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Never Underestimate the Power of a Blog

No one can fully understand the changing nature of SEO. With Google’s constantly changing algorithms and updates, it seems that brands and marketers are forever trying to grasp the enigmatic gameplay of rankings and online traffic. With all the social media strategies and PPC campaigns available, sometimes we forget one

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How to Leverage SEO Services During Off-Season

Whether you own a swimming pool construction or cleaning business, a costume store, or a Christmas tree shop, you have probably experienced the challenges of the dreaded off-season. Seasonal trends and changes affect all businesses at one point or another, but those who sell products that align with seasons are

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google search console

Anatomy of a Search Engine-Friendly Website

Search Engine Optimisation (SEO) is the process of positioning your website to improve its online visibility. This comes with greater opportunity to attract visitors, generate leads, and eventually increase sales. To make online success happen through SEO, you should start with your website. You have to make it searchable and

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Refreshing Your E-Commerce Site

A significant component of your e-commerce strategy is to tidy up the website and revamp some parts on a regular basis. This basically means giving time and not neglecting the store, especially if you’re a start-up. When you first launched your e-commerce site, you were probably more than excited to

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