Month: September 2015

Content Types Revolutionising the Face of Digital Marketing

Content is king —especially in the world of digital marketing. Digital marketers do not underestimate the power of quality content. Due to the current march of technological progress, content manages to continuously develop since its humble beginnings. Today’s content demands more than a 300-word post complete with stock photos or GIFs. To raise your rank …

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What Kinds of Content Does Google Rank Higher?

Blogs, press releases, editorial publications – these things have digital content marketing in common. Most companies utilise these kinds of content to improve their website’s rankings in Google’s search results. Since more people use the Internet for browsing information, companies will naturally use content to attract clients to their products and services. However, keep in …

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