Blog

Blog

  • Never Underestimate the Power of a Blog

    No one can fully understand the changing nature of SEO. With Google’s constantly changing algorithms and updates, it seems that brands and marketers are forever trying to grasp the enigmatic gameplay of rankings and online traffic. With all the social…

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  • Is Poor Design to Blame for Your Bounce Rate?

    You invest a great deal of time, effort, and resources into driving more traffic to your website. The last thing you want is for visitors to leave without even looking at other pages or converting. But this is exactly what…

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  • Avoid the Noise: Get Second Best for Link Campaigns

    A marketing campaign can be a fickle mistress; organisers can do everything in their power to make sure everything goes right, and in the end, it could all be for nothing. This is an unwelcome reality, especially in the world…

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  • 8 Weeks Later: The Aftermath of Mobilegeddon

    It has been weeks since Google launched what many SEO businesses have dubbed Mobilegeddon. Contrary to initial fears of a dramatic aftermath, the effects are not as dramatic as most experts predicted. Although some websites report little to no effects…

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  • 5 Major KPIs for On-Page Content

    Great content is more than just a ranking factor. It shapes the customer’s opinion of your business, and can easily make the difference between a highly successful and a mediocre website. This is why it is important to constantly measure…

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