Search Engine Optimisation

10 Outdated SEO Content Tactics to Leave Behind

Table of Contents Targeting Wrong Keywords Keyword Stuffing Using One Keyword Without Variations Foregoing Duplicate Content Expecting Miracle from Short Blogs Content Quantity over Quality Missing Quality Links Erratic Posting of Content Exact Match Anchor Text Skipping Title Tags and Meta Descriptions You can compare bad SEO content practices to […]

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What Businesses Can Do Online in a Time of Coronavirus

There’s no denying that ever since the coronavirus outbreak grew into a global pandemic, business, as usual, has become impossible in many countries around the world. With some countries on lockdown and other national governments urging their citizens to stay at home, it’s clear that businesses cannot operate the same

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Increase Your Sales: Why Investing in SEO is Necessary

In 2017, 72 per cent of consumers in Australia asked their family and friends for recommendations before making a purchase. The following year, however, only 46 per cent did the same, while 49 per cent chose search engine recommendations. Despite the shift in preference, a marketing report highlights the disconnection

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Without an SEO Strategy, Small Businesses Miss Out on Growth Opportunities

Many small business owners have encountered the term ‘search engine optimisation’ (SEO). They know that this strategy potentially brings in more sales and contributes to business growth. But, these small business owners do not always understand what SEO really means. As a result, they forgo the digital marketing strategy and

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