Social media is a scroll-first environment. People decide in a fraction of a second whether to stop, save, or share. Infographics work because they compress a complex idea into a visual that feels quick to understand and worth keeping. Done well, they increase dwell time, saves, and shares — the […]
Social Media Infographics: Design Tips for Higher Engagement Read More
Social media has evolved beyond simple posting. The businesses winning in 2026 are the ones treating social media as a strategic channel, not an afterthought. Random posting doesn’t work. A documented strategy does. In this guide, we’ll walk you through creating a social media marketing strategy that drives real results—more
Creating Your Social Media Marketing Strategy Read More
Table of Contents What are the Search Quality Rater Guidelines? Who Uses the Google Search Quality Rater Guidelines? Search Quality Rater Guidelines Updates ‘Groups Of People’ in YMYL Content Lowest Page Quality How to Research Reputation Information ‘Upsetting-Offensive’ Definition Minor Changes Throughout How Often are the Search Quality Rater Guidelines
Google Search Quality Rater Guidelines: October 2021 Updates Read More
Table of Contents Why does Google change title tags? The title tag is too long The title tag doesn’t reflect what’s in your content Your titles are half-empty The titles are obsolete Your title tags are inaccurate The titles are micro-boilerplate titles How does Google rewrite title tags? Title Truncation
Google’s Title Changes: Should You Be Alarmed? Read More
Table of Contents What is Pay-Per-Click Advertising? What is Social Media Marketing? PPC vs. Social Media Marketing: Which is Better? How to Combine PPC with Social Media Marketing Use Google Remarketing to target specific social posts Promote your content more effectively Use exclusions and interests in Facebook Ads Leverage the
The Power of Combining Paid Search and Social Media Marketing Read More
Table of Contents What is a Social Media and SEO Strategy? What are the Major Differences Between SEO and Social Media Marketing? What is SEO? What is social media marketing? What is the Relationship Between SEO and Social Media Marketing? Integrated Keyword Strategy Social Sharing Buttons on Your Website Include
SEO and Social Media Marketing: Differences and How They Complement Each Other Read More
Table of Contents What Is The Relationship Between Social Media and SEO? Increased visibility and traffic for your website Extensive content distribution Increased recognition and brand reputation Boosted local SEO Easy Social Media Practices to Maximise Your SEO Strategy Publish good content Make content that is easily shareable Optimise your
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Table of Contents What is a social media content calendar or planner? How to Create a Social Media Calendar Schedule Get Started on Your Social Media Content Calendar/Planner Social media is one of the fastest growing trends in the history of the Internet. While it’s been around since the dawn
How to Create a Success-Driven Social Media Content Calendar Read More
Table of Contents How to Use LinkedIn for Business: A Step-by-Step Guide What Is LinkedIn Marketing? How Do You Use LinkedIn Marketing for Your Business? Create a Unique Public Profile URL Use a Relevant LinkedIn Background Photo Keep Your Business Page Updated Optimise Your Business Profile Customise the Sections of
LinkedIn Marketing: Using One of Your Business’ Strongest Weapons Read More
Table of Contents How to Promote Using Social Media Fill out your profile Use branded hashtags Cross promote your social media profiles Creative Ways to Use Social Media in Business Promotion Contests Emotional Marketing Personalised Data Deals and Promo Codes How-to’s and Tutorials Live Streams Influencer Takeover “Ask Me Anything”
How to Promote Your Products Using Social Media Read More
